What's cooking - nutrition science luncheon


What's cooking: nutrition science luncheon

John E. Hayes, Associate Professor of Food Science and director of the Sensory Evaluation Center, will give an exciting talk entitled: "There is a brain at the other end of those receptors: implications for research on flavor and eating behavior".

Organised by Impulse

Tue 18 June 2019 12:30 to 13:30

Venue Impulse, gebouwnummer 115
Stippeneng 2
6708 WE Wageningen
0317 48 28 28

Flavor is an integrated percept arising from input from multiple sensory systems, and it is generally, if implicitly, accepted that food flavor is a driver of food choice and presumably chronic diet. However, an understandable desire for experimental control can lead to reductionism: that is, the oversimplification that if we know the stimulus and its cognate receptor, then we can predict percepts and behavioral responses. This talk explores in-situ and receptor level phenomena that complicate the relationship between stimulus and percept, and highlight data on non-intuitive perceptual interactions that occur with multimodal stimuli, in the context of research on ingestive behavior.